Peremgyerek

Visual identity for Peremgyerek’s debut album, with an extended set of secondary visual elements for broader brand applications.

Art direction
Vinyl print prod

Album cover by Adéla Součkova
Typeface:
GT Haptik Rotalic by Grilli Type
Illustration by Hédi Bericz

The Concept

A “peremgyerek” (literally “peripheral child”) is a sociometric term used to describe a child in a school class who has no reciprocated social relationships and remains on the margins of the group.

For example, a class with many peremgyerekek (peripheral children) is generally considered an underdeveloped or poorly integrated community, as a significant number of students lack mutual social connections.

The sociogram shown below further reinforces this idea, illustrating a social structure in which certain individuals remain isolated at the margins of the community.

Vinyl design

Drawing inspiration from a painting by Adéla Součková, the visual identity adopts a bold blue-and-red color palette to emphasize the tension between the individual and society, reflecting the concept of the peremgyerek (a child on the social periphery).

The typography features a custom Rotalic style, combining rotation and slant to create a sense of instability, fragmentation, and emotional unrest. Due to the letterforms’ anatomy, the kerning never resolves perfectly; the characters appear to be reaching toward one another, attempting to connect, yet never fully succeeding. This visual behavior mirrors the meaning of peremgyerek itself—a child who remains disconnected from reciprocal social relationships.

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